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Insights.

Helping to complete the picture

Observations, Opinions, News & Events

11/05/21

Guide to Digital Marketing

Not sure whether Digital Marketing is for you? Read on to find out everything you need to know.

26/03/20

Does Aggressive Marketing Work During the Pandemic?

A guide to online marketing techniques during this pandemic.

20/05/19

How to Improve Your Local Rankings

Our in-depth guide on how you improve your local search rankings, and potentially increase leads and improve sales.

31/03/20

COVID-19 Company Update

It's business as usual for Lilo during these troubled times - for your convenience.

29/11/21

Steps to Creating a Solid Marketing Funnel for your Business

Running a Software as a Service (SaaS) company requires excellent advertising to attract the right leads. These leads also need […]

29/11/21

Power your business with email marketing automation

Email is one of the most effective marketing strategies there is. It can generate $42 for every $1 spent ,which is a 4200% Return on Investment (ROI). 

24/11/21

Importance of Core Web Vitals for your SEO

In order for a website to be rewarded for page experience by Google, it would have to pass three metrics, collectively called Core Web Vitals. Here's a full breakdown of what exactly these metrics are, why they're important for successful online business and how to pass them.

22/11/21

How Long Does it Take to Design and Build a Website?

Do you think you might have unrealistic expectations when it comes to your website build? Read on to find out which factors influence the time it takes to design and build a website.

05/11/21

Google’s November 2021 Spam Update is Underway

It's been confirmed that Google has started rolling out a new algorithm update as of 3 November. The rollout will take a week to complete and is said to be targeted at fighting search engine spam.

05/11/21

Facebook: A Wasteland for Marketing? 

With nearly 3 billion monthly users, it seems safe to say that using a Facebook Business Page will expand your web presence and increase your brand's visibility, but stats show that engagement levels have been decreasing since 2013.  

21/10/21

A Guide to Effective Copywriting that Increases Sales

Find out the importance of different types of copywriting you can leverage to increase your website sales.

20/10/21

The Dos and Dont’s of Content Promotion

Follow our advice to discover the dos and don'ts for your content marketing strategy.

18/10/21

How has UX Evolved to Become the Forerunner of Design?

UX Design’s focus is to ensure the user gets the best experience possible out of a product once it’s in their hands. We take a look at how UX design can make or break a product.

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