scroll scroll down
Increase in organic traffic
An increase of goal conversions
Increase in direct traffic

Elite Medics provides online tuition to students looking to further their education in pursuit of a career in medicine.
Founded in 2018, Elite Medics is a team of over 350 Medics, helping thousands of young students pass their high school exams.
Five years later, Elite Medics now comprises a team of over 350 medics and delivers live classes to over 5,000 students across the country every month.

Sector: Online Education
Target Audience: B2C & B2B
Website Objectives: Rebrand, redesign, and develop a subscription based online education website
Technologies: C# ASP.Net, MS SQL Server, HTML/CSS, JavaScript/jQuery
Location: UK/ US / Global

In 2021 Lilo was approached by Elite Medics to refresh the design of their static website, and develop core functionality to allow students to register online, purchase ongoing course subscriptions for their grade and subjects, provide materials and mock exams tailored to the students’ requirements, and present live online classes for students to attend.

The Solution

As the requirements for the project were quite unique, Lilo presented a bespoke development solution built on Microsoft’s ASP.NET server-side web application framework.

A custom content management system was built to allow Elite Medics to manage the content on their site, and a bespoke CRM allowed Elite Medics to manage their customers, courses, pricing, and classes.

Project Scope of Works

  • Specification
  • Wireframe
  • Design
  • CMS Development
  • CRM Development
  • Recurring Payment Integration
  • Workflow Automation

After discussions with the client to firm up requirements, specifications and wireframes were done to scope out the project, before been handed over for UX and UI design.

Over the course of the development iterations, the website was completed in stages which allowed a quicker initial release of the updated design, with new functionality released periodically when completed. Resources / Planning

  • Website Designers
  • Front-End Programmers
  • Back-End Programmers
  • Project Managers
  • Quality Assurance Testers
  • Business Analysts

The Result

The release of the new website resulted in a significant increase in subscriptions, and an increase in the duration of subscriptions. The time gained by automation of many of the manual tasks has allowed the client to focus more on content generation and expanding the courses and exam materials to provide a better learning experience for their students.

Other Features

SEO Optimisation
Improved mobile responsiveness
Multiple payment options including BACS, Debit Orders, and Card Payments
Dynamic Exam Generation based on student preferences