Keller Cookshop supplies discounted cookware (up to 70% off) from well-known brands – Jamie Oliver, Zyliss, Cole & Mason, Ken Hom and Culinare.
Along with the standard ecommerce features, Keller had two main requirements for their new website:
To cater for Keller’s main requirements, Lilo set up the Keller Cookshop website on Magento.
This provided a user-friendly interface on all devices – desktop and mobile. Navigation options were kept to a minimum to create a clear path for site users to find relevant products.
The ability to use discount / promotional codes was added to tie into Keller’s marketing campaigns, and users could also sign up for promotional emails.