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Increase in organic traffic
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Improvement in bounce rate
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An increase of goal conversions

The Challenge

DKB Household portfolio of house brands include Cole & Mason, Zyliss and Culinare – as well as brands that they manage as licensees, such as Ken Hom and Jamie Oliver.

Sector: Arts, Entertainment Services
Services: UX, Web Design, Web Development, WordPress
Technologies: WordPress CMS, PHP, HTML / CSS, JavaScript / jQuery
Location: United Kingdom/Global

DKB Household are market leaders in the manufacture and distribution of household and kitchen products which are distributed in more than 60 countries.


DKB Household needed a straightforward website to provide a brief overview of their organization and its values – with the main focus being to showcase each brand they represent.


And they approached us for the design and development of their site.

The Solution

We worked closely with the DKB marketing team to create a unique design for their website, giving them a footprint the web presence the brand deserved. Project Scope of Works

  • Bespoke UX Design
  • Magento
  • Web Design

With no advanced features needed, we recommended WordPress as the platform of choice for the new information-only DKB website.


We designed and implemented a mobile-and SEO-friendly solution – with clear call-to actions in line with the existing branding.

A simple interface was put in place to help users find the most pertinent information, while also highlighting each high-quality brand represented.

WordPress enabled their marketing team to fully manage the site content and SEO strategy.

Resources / Planning

  • Website Designers
  • Front-End Programmers
  • Back-End Programmers
  • Project Managers
  • Quality Assurance Testers
  • UX Specialists
  • SEO Specialists

The Result

The result is an effective UX and design, based on their established logo and brand guidelines. SEO was at the forefront of our proposed solution. sThe success of the project is based on the collaborative work with the DKB marketing team, our solid knowledge of SEO and experience implementing WordPress solutions.

 

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