Promote Your Brand with Email Marketing

We create smart email marketing campaigns – designed to arrive at the best time, engage your users, and get them clicking through to your site.

MAKE AN IMPACT

Email has a bad rep, because our inboxes get bombarded with constant emails from businesses. This leads to deletion and ultimately, unsubscribing.

But with great email campaign management you address the right people – at the right time. Recipients are directed to specific pages with a single clear goal, and the result is a great marketing experience that people naturally want to follow.

COST-EFFECTIVE INVESTMENT

Businesses love email marketing because it’s highly affordable – with no costs for printing, postage or advertising space. Typically email promotions gives you a higher return on investment than social marketing or search marketing.

Email marketing is arguably the most effective way of reaching your customers. In fact, 80% of professionals say that email campaign management drives customer acquisition and retention.

TARGETED COMMUNICATION

Unlike television ads, radio spots or magazine spreads, email marketing campaigns can be controlled and targeted to ensure it reaches the most relevant and responsive audience.

You can choose exactly who will see your message, and make sure that the content speaks directly to their needs.

SHAREABLE CONTENT

Email marketing content is so easily shareable, in fact, it’s as simple as the click of a button. Recipients can forward your deals, news and details to their contacts, who in turn may share it with their contacts.

This sharing promotes brand exposure, and improves the credibility of your site and your company. When your company’s email communication is valuable, it encourages recipients to act as brand ambassadors by spreading the word about you.

MEASURABLE RESULTS

Bulk email advertising can be more precisely monitored and measured than most other forms of digital marketing.

By measuring delivery rates, open rates, and subscriber retention rates, we gain insight into your consumers interests and behaviours. We can use these insights to help you target your marketing further, in a way that will generate an even higher ROI.

IMPROVE CONVERSIONS

To get even better results, great email marketing campaigns need to be paired with great landing pages.

Our London web design and development teams can create unique landing pages for each different campaign that are optimised to convert your users.

WEB DESIGN WEB DEVELOPMENT

LILO LONDON’S EXPERT EMAIL CAMPAIGN MANAGEMENT

Market research shows that 66% of UK consumers have made a purchase as a result of receiving a marketing email. This confirms that emails has the potential to give you excellent return on investment.

Lilo London’s email campaign management services are structured to help you reach your target audience in the most effective and cost efficient way possible. Contact us to find out how.

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