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London, Uk — +44(0) 207 100 1140
1st Floor, 187 Wardour St,
Soho, London, W1F 8ZB
United Kingdom

Enviro Tek Global

Lilo delivers a professional WordPress website for Enviro Tek Global, showcasing sustainability and expertise through bespoke design solutions.
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OsBorneandLittle Woocommerce Web Design Agency client of Lilo

Enviro Tek Global, a Swiss-based subsidiary of the MKS PAMP Group, specializes in processing mining and industrial byproducts, offering turnkey services with competitive terms. Led by industry experts, their commitment to sustainability and reliability makes Lilo’s expertise in custom web design the perfect fit to modernize their digital presence and align with their parent brand.

Enviro Tek Global partnered with Lilo, a leading UK web design agency, to overhaul their outdated WordPress website. Seeking to enhance user experience, improve site performance, and reflect their sustainability focus, they needed a professional, SEO-friendly platform.

Lilo delivered a custom web design with a user-friendly CMS, GDPR compliance, and dynamic features, earning praise for their collaborative approach.

Lead Time: 224 Weeks
Sector: Financial/Industrial
Target Type: B2C & B2B
Demographic: Mining Companies, Industrial Manufacturers, Sustainability Stakeholders
Website Goal: Improve UX, boost SEO rankings, enhance site performance, align with MKS PAMP branding
Services: Custom Web Design, WordPress Development, Search Engine Optimisation, Email Marketing
Technologies: WordPress CMS, PHP, HTML/CSS, JavaScript/jQuery
Awards: UK Web Design Awards – Best Sustainability Website, Global Digital Excellence Awards
Web Design

Custom Web Design for Enhanced Performance

The Challenge: Obsolete Website Hinders Enviro Tek Global's Reach

Enviro Tek Global’s outdated WordPress website, built on Silverstripe, struggled to convey their expertise and sustainability ethos, leading to several issues:

  • Unappealing & Cluttered Design: Failed to align with corporate branding, undermining trust.
  • Complex Navigation: Confusing menus hindered users from finding services, increasing bounce rates.
  • Poor SEO Performance: Low rankings for key terms limited organic traffic and global reach.
  • Cumbersome Content Management: Difficult to update content, slowing marketing efforts.
  • Mobile Incompatibility: Non-responsive design frustrated a global mobile audience.

Enviro Tek tasked Lilo with a custom web design to improve user experience, align with their branding, and boost overall website performance.

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Professional Custom Web Design

Lilo’s design team collaborated with Enviro Tek through workshops to align the design with MKS PAMP’s corporate identity.

Using InVision, we crafted wireframes with a crisp, professional aesthetic, incorporating green accents to emphasize sustainability. Usability testing refined layouts, ensuring a premium experience across devices.

The bespoke web design enhanced brand trust, driving a 72% increase in users and reducing bounce rates, reflecting Enviro Tek’s industry leadership.

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Enhanced UX for Intuitive Navigation

Our UX specialists redesigned navigation with user journey mapping, implementing clear menus and streamlined paths to explore items, events, and exhibitions.

A/B testing refined interactive elements, ensuring effortless access to content.

The improved UX boosted engagement, contributing to an 85% increase in goal conversions and a 89% rise in organic traffic by delivering a seamless experience for diverse users, from enthusiasts to researchers.

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Scope:

  • InVision Wireframe Prototypes
  • Web Development
  • Web Design
  • Bespoke CMS (.NET)
  • UX Optimization
  • Advanced Filtering Options
  • Automated Report Publishing
  • Google Analytics & GA4
  • Google Tag Manager
  • Browser Compatibility Testing

Resources:

  • 1 x Lead Designer
  • 1 x UX Designer
  • 2 x WordPress Developers
  • 1 x .NET Developer
  • 1 x Front-End Developer
  • 2 x Back-End Developer
  • 2 x SEO Specialists
  • 1 x Quality Assurance Tester
  • 1 x Project Manager

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Simplified Navigation for Seamless UX
Our UX specialists restructured the site into four core pages, designing intuitive menus based on user journey mapping.

We implemented clear call-to-action buttons and tested navigation flows with stakeholders. SEO-friendly URL structures were added to boost discoverability.

The streamlined navigation increased engagement, contributing to an 85% rise in direct traffic and supporting a 72% user increase through effortless content access.

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User-Friendly WordPress CMS

Lilo rebuilt the site on WordPress, migrating from Silverstripe, with a customized CMS for easy content management.

We integrated drag-and-drop functionality, optimized PHP and JavaScript/jQuery for scalability, and trained Enviro Tek’s team to update copy, images, and videos.

The CMS reduced content update time by 55%, supporting a 95% increase in organic traffic by enabling timely, relevant marketing updates.

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Bespoke Cookie Bar for GDPR

Custom Theme Development

Lilo’s web team built a bespoke WordPress theme, incorporating MKS PAMP’s branding elements like typography and colors while highlighting Enviro Tek’s individuality. We tested theme compatibility with plugins and ensured scalability for future updates, aligning with sustainability messaging.

The custom theme reinforced brand identity, boosting a 72% user increase and enhancing engagement through a cohesive, professional aesthetic. Our developers implemented a custom cookie bar, allowing users to manage data preferences per GDPR requirements.

We designed an intuitive interface, tested compliance across regions, and integrated with WordPress for seamless functionality. User guides supported adoption. The GDPR-compliant cookie bar increased user trust, supporting an 85% direct traffic rise by ensuring transparency and regulatory adherence.

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Dynamic Animated Elements

Lilo added subtle animations, like scrolling transitions and hover effects, using JavaScript/jQuery to create a dynamic experience.

We optimized animations for performance, tested across devices, and aligned with Enviro Tek’s professional image. Stakeholder feedback refined motion design.

Dynamic elements boosted engagement by 20%, contributing to a 95% organic traffic increase through a modern, interactive user experience.

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Link-building Campaign
Lilo secured guest posts in sustainability and industrial blogs, creating linkable assets like infographics on carbon processing.

Monthly audits ensured link quality, boosting domain authority by 10%. Outreach targeted high-authority platforms globally.

High-authority backlinks increased organic traffic by 95%, supporting a 72% user growth by strengthening Enviro Tek’s online credibility.
Advantages-Tailored-custom-Website-Design
Post-Launch Results

Lilo’s custom web design transformed Enviro Tek Global’s digital platform:

  • +95% Increase in organic traffic, driven by SEO enhancements
  • +72% Increase in users, fueled by improved UX
  • +85% Increase in direct traffic, reflecting stronger brand recognition
  • 90% positive feedback, with users praising the site’s clarity
  • 20% increase in client inquiries, driven by professional design

Lilo’s expertise in custom web design elevated Enviro Tek Global’s online presence, delivering a professional, user-friendly platform that showcases their sustainability and expertise. The website has boosted traffic, engagement, and trust, positioning Enviro Tek as an industry leader.

Ready to elevate your brand with cutting-edge custom web design and WordPress solutions? Contact Lilo today to create a digital experience that drives results. Get in touch today.

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