+0%
Increase in organic traffic
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An increase of goal conversions
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Increase in direct traffic
Table Of Contents
The Challenge
Amedeo Air Four Plus Limited is a non-cellular company limited by shares, registered and incorporated in Guernsey, having its shares listed on the Specialist Fund Segment of the London Stock Exchange’s Main Market (the “SFS”) since May 2015.
| Sector: | Finance |
| Target Audience: | B2B |
| Objectives: | Give visibility and establish the company as a unique leader in its field. |
| Technologies: | WordPress, PHP, HTML / CSS, JavaScript / jQuery |
| Location: | Global |
The company‘s investment objective is to obtain income returns and a capital return for its shareholders by acquiring, leasing and then selling aircraft. The company currently has a Portfolio of six A380, two B777-300ER and four A350-900 aircraft, all on long-term leases to Emirates Airlines or THAI Airways.
For this specific project, the brief was to create a new, modern and interactive website to showcase the company and generate interest.
We have been working with Amedeo, creating and maintaining websites with them for over 10 years now. The brief was also for the new website to be manageable and updatable by Amedeo’s marketing team.
The Solution
| For this project, which was heavily based on UX and Design, we recommended WordPress for the build of the site. This allowed us to focus our attention and time on the UX and Design elements of the project. The creative was based on an evolution of the brand, ensuring consistency with the other Amedeo sites.
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Project Scope of Works
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Custom WordPress development allowed for a quick development implementation and gives the Amedeo team the ability to fully and independently manage their content.
| Though SEO was not a core objective for the new website, WordPress provides a solid and scalable solution for SEO footprint and strategy. | Resources / Planning
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The Result
With this type of project, having an existing and solid relationship based on years of collaboration, leads the creative process to great designs. The result is a modern and interactive website, easy to navigate and to engage with the site content. This new WordPress site, with its unique and professional design, establishes Amedeo as a leader in their field.
