An extremely knowledgeable design agency that works as part of your team and understands your brand as well as being lovely to work with, day in, day out.
Cole & Mason - Neesha Sharma
Table Of Contents
The Challenge
Cole & Mason has been going for over 60 years now, designing top of the range kitchenware, and they have awards to prove it. Cole & Mason’s teams share a passion for cooking and flavours.
| Sector: | Retail |
| Target Audience: | B2C & B2B |
| Website Objectives: | eCommerce, Magento, Web Design, Web Development, UX |
| Technologies: | Magento , PHP, HTML / CSS, JavaScript / jQuery |
| Location: | United Kingdom / Global |
Whether it’s a simple dinner or a celebratory feast, they provide the right seasoning equipment that can make all the difference.
Cole & Mason approached us to enhance their online presence. They simply needed more online customers and sales, including extending their European market.
They needed a new site that would showcase their brand values, based on a solid UX offering plenty of opportunities for their customers to purchase quickly and easily on all devices.
The Solution
| After reviewing Cole & Mason’s requirements, we decided that for an award-winning kitchenware provider such as them, a Magento e-commerce site was simply the best solution. | Project Scope of Works
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A Magento e-commerce platform would enable the client to have an online store with advanced marketing tools.
| This helped us incorporate our client‘s needs and preferences. We managed to create custom extensions for their website for example, the addition of the payment gateway option. | Resources / Planning
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The Result
The previous Cole & Mason site was a simple catalogue, with links to external websites to complete any purchases. The website we designed and developed was a full Magento eCommerce solution for Cole & Mason UK, that also caters for the entire European market. The design of the new site was strongly based on Cole & Mason existing brand guidelines.
Project Update
In June 2019, we again assisted with the redesign and development of the Cole & Mason website. At the end of the project we handed over an SEO-friendly Magento e-commerce website to Cole & Mason’s teams.
They were happy with the results, as all functionality was enhanced and on par with the initial requirements. The new website gave Cole & Mason access the tools to help them manage their products easily and efficiently.
Other Features
- eCommerce catalogue
- Payment gateway
- SEO-friendly elements
- Geo-tagging – this redirects European users to the UK website automatically.
- Responsive design